Why You Need To Conduct PPC Audits on an Ongoing Basis
Auditing your Amazon PPC account is one of the most powerful business activities you need to do regularly. Why? It unlocks insights...
top of page
Ritu J
- Aug 22, 2022
- 3 min
Sponsored Brands Video Ads: What they are and how you can use them
If an image is worth a thousand words, a video is worth a million! Are you running video ads?
7600
Ritu J
- Jun 29, 2022
- 5 min
Optimizing Placement Performance
What are the Best Placements? When you run an ad on Amazon, the algorithm gets to pick where your ad will be shown based on your bids,...
9340
Ritu J
- Nov 9, 2021
- 6 min
Interpreting Amazon's Advertising Reports
Amazon offers 7 different types of Sponsored Products reports and 5 types of Sponsored Brand reports for Advertisers on Seller Central.
14,9062
Ritu J
- Jul 28, 2021
- 4 min
Should I target my own products on Amazon?
Have you tried the strategy of placing ads on your own products? Is there any merit to cannibalizing your own sales? Does it work?
2,1502
Ritu J
- Jun 27, 2021
- 2 min
How often should you change your bids?
When it comes to Amazon PPC bid optimization there are three important questions to ask: 1) What are the triggers for bid change? 2) By...
1,3742
Ritu J
- May 6, 2021
- 3 min
New Features to 10X your Productivity!
At PPC Ninja we take the approach of incremental development based on customer feedback. A lot of you have been generously sharing...
4540