Case Studies

Real Results for Real Brands

Proven performance across categories, marketplaces, and growth stages. See how we help brands scale profitably on Amazon.

Apparel and Halloween costumes - UK Amazon marketplace
Apparel Brand - UK

Aggressive Seasonal Scaling: +459% Ad Sales While Reducing CPC by 68%

Peak Halloween season, October 2024 vs 2023

+459%
Ad Sales Growth
£206K to £1.15M
-68%
CPC Reduction
£0.59 to £0.19
+447%
Orders Growth
13,737 to 75,085
<15%
ACoS Maintained
13.0% to 14.9%

Strategy

Structured, disciplined demand capture during peak season. We scaled impression share through budget expansion across high-performing Sponsored Products structures while lowering CPC through bid control and placement management. Total sales grew +63% to £2.2M with £945K in incremental ad revenue generated in a single month.

Safety equipment and PPE - German Amazon marketplace
Safety Equipment Brand - Germany

Scaling Revenue +38% While Maintaining Mid-Teen TACoS in a Competitive EU Market

Year-over-year, 2024 vs 2025

+38.5%
Revenue Growth
€1.34M to €1.86M
+43.8%
Ad Sales Growth
€742K to €1.07M
+40.9%
Units Ordered
46,364 to 65,316
~19%
TACoS Maintained
16.35% to 19.10%

Strategy

Concentrated scale through Sponsored Products, which drove ~96% of ad-attributed revenue. Budget allocation prioritized high-converting keyword and product targeting while maintaining disciplined control over Top-of-Search placements where CPC pressure was highest. Growth was performance-led, not volume-led.

Office stationery and supplies - UK Amazon marketplace
Stationery & Office Supplies Brand - UK

Off-Season Scaling: +39% Ad Sales Growth While Driving £47K Incremental Revenue

Off-season (Nov–Dec), 2024 vs 2025

+39.3%
Ad Sales Growth
£121K to £168K
+165.8%
Orders Growth
1,941 to 5,159
+5.96pp
CVR Improvement
11.05% to 17.00%
+53.4%
Total Sales Growth
£230K to £353K

Strategy

Deliberate spend expansion across proven campaign structures during off-season months. We increased budget allocation to revenue-driving Sponsored Products campaigns while maintaining strong keyword targeting discipline and leveraging improved CVR to support incremental volume. CPC remained nearly flat (+2.28%) despite significant scale.

Across Categories and Markets

Pet Products Case Study
Pet Products - US

562% Revenue Growth

Toy Brand Case Study
Toy Brand - UK

193% YoY Ad Sales Growth

Costume Brand Case Study
Costume Brand - US

127% Ad Sales Growth

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