Find the actual constraint
Separate reach, click-through, conversion and margin. Each points to a different intervention, from targeting to a clearer product page.
Amazon advertising agency · Amazon Ads Advanced Partner
Make everyad dollarearn its next move
We manage Amazon advertising as a growth system: clear strategy, disciplined execution and decisions tied to the business behind the dashboard.
Trusted by leading brands
The shopper comes first
Will more traffic create more profitable orders?
We check the destination as well as the campaign. If the shopper cannot see the fit, value or product difference, a higher bid alone will not fix the decision.
Connect ads and creative
Use search-term themes to brief images and video. Keep the landing-page promise aligned with the ad, then measure the change against the original hypothesis.
Scale with context
Review sales alongside spend, margin, availability and branded demand. Expand what is supported by the account economics, not just the most flattering metric.
Built for questions, too
Question-led shopping adds another reason to maintain clear product information. We connect advertising insight with listing improvements without treating Alexa visibility as a paid-media metric.
One dollar enters.
Better decisions come out
From spend to scale
Every step informs the next move
- 01
Spend
Put budget behind a clear hypothesis.
- 02
Signal
Read search terms, placement and conversion.
- 03
Decision
Move budget with context, not reflex.
- 04
Scale
Build on what is creating profitable demand.
The goal is not to spend more. It is to make the next dollar more informed than the last.
Advertising services
The right channel.
The right job
One strategy across retail media, with channel-specific execution and a single view of what is driving growth.
01
Amazon Sponsored Ads
Sponsored Products, Brands and Display managed around rank, efficiency and sales growth.
- Account architecture
- Keyword and product targeting
- Budget pacing and placement
02
Amazon DSP
Audience-led acquisition and retargeting on and off Amazon, connected to the retail journey.
- Full-funnel audiences
- New-to-brand growth
- Creative and frequency learning
03
Walmart Ads
Focused campaign management for brands building share beyond Amazon.
- Sponsored Search
- Marketplace strategy
- Cross-retailer insight
04
Google Ads to Amazon
High-intent external traffic designed to support sales velocity and organic visibility.
- Search, Shopping and YouTube
- Store and detail-page traffic
- Attribution-led optimization
05
TikTok Shop Ads
Paid social campaigns connected to creator-style video and commerce.
- Hook and creative testing
- Shop campaign management
- Full-funnel measurement
06
Criteo Retail Media
Sponsored advertising across retailer sites from a unified retail-media platform.
- On-site sponsored ads
- Audience targeting
- Unified reporting
Selected advertising stories
Strategy becomes real
when the numbers move
Three engagements from the case-study archive. Each began with a different constraint, so each needed a different growth move.
01 / SEASONAL SCALE
+459%ad sales
Apparel · UK · Halloween
The peak was short. The plan started early
October offered a concentrated window for a UK apparel brand. The seasonal scaling case reports 459% growth in ad sales in October 2024 versus October 2023, alongside a 68% reduction in CPC. A stronger peak came with a lower cost per click.
02 / COMPETITIVE MARKET
+38.5%revenue
Safety equipment · Germany
Growth without letting efficiency unravel
A safety equipment brand faced a competitive German market. The supplied case reports 38.5% year-over-year revenue growth, with efficiency remaining central to the story. It shows why growth has to be assessed alongside the economics of the account.
03 / OFF-SEASON GROWTH
£47Kincremental revenue
Stationery · UK
The quiet months became the opportunity
For a UK stationery brand, the slower months became a deliberate scaling opportunity. The case reports £47K in incremental revenue and 39.3% ad-sales growth following off-season spend expansion. The opportunity was beyond the usual seasonal peak.
Selected outcomes from individual client engagements. Results vary by account, market and period.
The Ninjabot advantage
- 100+ AI tools & skills
- Account visibility
- Expert-led decisions
Meet Ninjabot
Ninjabot is PPC Ninja’s internal engine of 100+ AI tools and skills. It helps our specialists stay on top of account changes, investigate performance and put more time into the decisions that matter to your business.
From signal to action
- Anomaly detection
- Budget pacing
- Search-term analysis
Spot the change
Monitoring and anomaly alerts bring shifts in performance to the team's attention.
Understand the signal
Tools help specialists investigate search terms, budget pacing and campaign performance. People decide what the numbers mean for your brand.
Make the next move
Your team uses those findings to prioritize optimizations and explain the decisions behind them.
Built around expertise
Led by Ritu Java
Our founder brings Amazon advertising expertise and hands-on AI experience to the way we work. Through her AI for E-Commerce newsletter, Ritu shares practical ways to apply AI to ecommerce. That same focus shapes Ninjabot: useful tools, experienced people and a clear purpose for every optimization.
- Amazon advertising
- AI for E-Commerce newsletter
- Hands-on AI experience
People set the direction
Human judgment.
Machine-speed visibility
Ninjabot brings account changes into view. Your dedicated specialists decide what to do next, with your catalogue, margins and growth goals in mind.
The decision still belongs to an expert who understands your catalogue, margin and goals.- Named account specialists
- Weekly insight, not report dumping
- Fast responses without ticket systems
Transparent PPC pricing
Start with the scope
your account needs
We will recommend the right plan after reviewing your catalogue, markets and current campaign structure.
Starter
From $1,699/month
For brands that want control before scale.
- Up to 5 ASINs
- Amazon Ads strategy and execution
- Dedicated account manager
- Always-on anomaly detection
- Weekly performance visibility
- Fast response, no ticket systems
Growth
$2,500/month + 1% of ad sales
For brands ready to scale with systems.
Base management fee plus 1% of ad sales. Billing scope is confirmed in your proposal.
- 15+ ASINs · scope confirmed on consultation
- Advanced Amazon Ads management
- Dedicated account manager
- Automated anomaly detection and alerts
- Budget pacing and performance monitoring
- Weekly insights, not just reports
Enterprise
Custom
For omni-channel strategy at scale.
- 100+ ASINs · custom scope
- Everything in Growth
- Multi-marketplace management
- Dedicated pod team
- Custom automation and reporting stack
- Omnichannel strategy and execution
Month-to-month contracts available. Need 6–14 ASINs or creative support? We’ll confirm the right scope, media budget and fees.
Book a Discovery CallFree PPC audit
Find the next
profitable move
We’ll review your current advertising structure and show you where budget, visibility or conversion may be holding growth back.
Get a Free PPC Audit