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Sponsored Products Campaigns Can Now Be Duplicated
You can now duplicate a campaign in Seller Central and make edits such as add a different set of keywords, change budget etc.

Ritu J
Oct 31, 20192 min read


ASINs in Search Term Reports
Search Term reports combine Customer Searches with ASINs. We've just made it easier for you to filter out ASIN based searches from the rest.

Ritu J
Oct 25, 20192 min read


Conversion Rate - The Missing Metric
Everybody recognizes that Orders divided by Clicks, in other words, Conversion Rate is a metric that must not be ignored. But Amazon does.

Ritu J
Oct 20, 20193 min read


Amazon PPC: How much do competitors bid on your shared keywords?
How much do competitors bid on your shared keywords? This is a revolutionary new way of finding out.

Ritu J
Oct 19, 20192 min read


Target Your Competitors with Product Targeting Ads
Product Targeting ads are like "mini funnels' you set up on competitors' detail page to get eyeballs from highly relevant, primed audiences

Ritu J
Oct 3, 20194 min read


5 Amazon PPC Bulk Operations to Save you Time
How do you perform bulk operations within Amazon's Campaign Manager WITHOUT using spreadsheet bulk uploads?

Ritu J
Sep 1, 20193 min read


How to pick the best placement for your Sponsored Product Ads
Top of Search or Product Pages? What is best placement for your Amazon Sponsored Product Ads? Can you control where your ads shows?

Ritu J
Aug 27, 20192 min read


What is a good Max daily budget for Amazon Sponsored Products campaigns?
What is a good campaign budget? How should you manage bids? How to set a reasonable target ACoS? We explore these questions and more...

Ritu J
Aug 1, 20193 min read


What's the difference between the Search Term Report and the Targeting Report?
While most sellers who run PPC campaigns actively download and examine their Search Term reports, many probably don't know the existence of
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Jul 16, 20193 min read


Prime Day Data Tracking with Portfolios
Create a separate portfolio and label it Prime Day to easily track a set of products before, during and after Prime Day. Save time!

Ritu J
Jul 1, 20192 min read


What's inside the 'Performance Over Time' Report?
Amazon provides a variety of useful reports to analyze your advertising data. There is one report though, that befuddled us...

Ritu J
Jun 25, 20192 min read
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